IADS Exclusive - At VivaTechnology 2024, AI starts to be used in concrete and exciting use cases for retailers

The IADS was thrilled to attend the 2024 Viva Technology conference last May in Paris, eagerly seeking out key trends and exciting startups that could bring value to our members. VivaTech 2024 broke new ground with record-breaking attendance of 165,000 visitors, a 10% increase over last year. The event buzzed with energy, attracting 13,500 startups from over 25 business sectors and over 2,000 investors. One hundred twenty countries were represented, solidifying VivaTech’s central position on the global tech panorama.